Privacy Policy

Categories of Information We Collect:

When you interact with us online, we collect personally identifiable information through your communications with us or via the Sweetlee website (hereinafter referred to as "our website"). Examples include:

  • Registering a shopping account on our website,

  • Requesting the shipment of products to you or others, or placing an order,

  • Purchasing products on our website.

We may also collect your personal information from third parties (e.g., demographic firms) to enhance the efficiency and personalization of our future services and marketing efforts. Additionally, we automatically collect and store certain information in log files, including Internet Protocol (IP) addresses, browser details, Internet Service Provider (ISP), operating system, date/time stamps, and clickstream data.

How We Use Your Information:

We use your personal information to conduct business and provide you with the best products, services, and experiences. To serve you better, we may share your personally identifiable information with service providers who assist us with support services or marketing our products and services. These service providers (third parties acting on our behalf) are contractually restricted from using your information for any purpose other than helping us deliver Sweetlee’s products and services to you.

In certain cases, we may also disclose your personally identifiable information when we believe it is necessary to identify you, contact you, or initiate legal action to protect your rights, Sweetlee’s rights, or the rights of others. We may also disclose your personally identifiable information at your request or when we deem it legally required.

U.S. Mobile Alerts Program Policy:

Please read carefully. By providing your mobile number, you confirm that you are at least 13 years old and agree to these terms and conditions (which may be amended from time to time). If you do not accept these terms, do not use the program. If you choose to participate in any Sweetlee mobile alerts program involving SMS (sending or receiving), Sweetlee does not charge for SMS messages. However, standard message and data rates may apply for each SMS sent or received, as specified in your wireless plan (contact your carrier for plan details).

Mobile Privacy:

Sweetlee offers mobile applications (commonly referred to as "apps") and mobile-optimized experiences to enable online shopping, product inventory checks, store event updates, or other Sweetlee-related information. All personal information collected through our mobile apps is governed by this Privacy Policy.

While location information is not required to use our mobile apps, certain store-specific services (e.g., "Find an Item") require a ZIP code to function. You may manually enter a ZIP code, which will be saved for future reference. Alternatively, when downloading our app, you may opt to allow it to access your precise location when clicking the "Near Me" button. In such cases, we will determine your ZIP code based on the precise location data received from your device. We do not store precise location data—only the ZIP code associated with the location.

We may also update our mobile apps to provide automatic (or "push") notifications. Push notifications are only sent to customers who opt in to receive them. For questions about location or notification privacy, contact your mobile service provider or device manufacturer to adjust your settings.

In the future, we may release updates or enhanced versions of our mobile apps with additional features developed by us or third parties. Our apps or third parties may automatically collect precise location data from your device, but only with your permission.

Cookies, Web Beacons, and Similar Technologies:

Our website uses "cookies" and "web beacon" technologies. We employ these to distinguish you from other visitors, track your IP address and website usage, and identify the referring website linking to sweetlee.com. This information helps fulfill contracts with business partners and improve website design, products, services, and promotions. We do not track your activity on other websites. Non-personally identifiable information obtained via cookies and web beacons may be shared with or obtained by service providers on our behalf.

A cookie is a small data file placed on your computer’s hard drive when you visit a website. "Session cookies" expire when you end your session (e.g., close your browser). "Persistent cookies" store information on your hard drive so it remains available when you return to the same website. A web beacon is a small code snippet representing a clear graphic image, used in conjunction with cookies.

We may use both session and persistent cookies when you visit our website. Sweetlee-placed cookies may contain information to track your website usage (e.g., a unique user ID) and, in some cases, your email address (only if you register with us). Web beacons enable us to capture additional visitor behavior data, such as cookie numbers, timestamps, page views, and purchase details.

If you register with us, Sweetlee-placed cookies allow us to recognize you upon return and grant access to your account. If you save information or place orders, cookies may also monitor and maintain your usage data. If you have not saved information or placed orders, we may track usage anonymously. You may disable cookies via browser settings, but doing so may prevent order tracking, purchases, or account access.

Sweetlee.com uses cookies to track items in your shopping cart, including abandoned carts, to determine when to send cart reminder messages via SMS.

We may use Flash cookies (Local Shared Objects) or similar technologies. Flash cookies are small data files placed on your computer using Adobe Flash technology. These personalize and enhance your online experience, streamline processes, and store settings. For example, they help set volume preferences for videos, enable games, and conduct surveys. They also help us improve the website by identifying popular content. Flash cookies are not used for marketing or behavioral targeting. Unlike browser cookies, Flash cookies are not managed by standard browser tools. Learn how to manage Flash cookie privacy and storage settings. Disabling them may limit access to features that enhance your online experience.

Third-Party Advertising Partners:

We use third-party service providers to display ads (banners or links) on our behalf across the internet. These providers may collect non-personally identifiable information about your visits to our website and interactions with our products and services. This anonymous data excludes your name, address, email, or other personal details and is collected via pixel tags (cookies and action tags), an industry-standard technology.

In addition to anonymous data about your visits to our website, our service providers may use anonymous information about your visits to other websites to target ads for Sweetlee’s products and services.

Third-Party Pixels and Cookies:

When you visit our website, log in, register, or open emails, our online data partners or vendors may use cookies, ad beacons, and similar technologies to link these activities to information they or others hold about you (including your email address). We (or our service providers) may send newsletters and marketing communications to these email addresses.

Children’s Privacy; COPPA Compliance:

We comply with the Children’s Online Privacy Protection Act (COPPA) and do not collect information from anyone under 13. Our website, products, and services are intended for users aged 13 and older.

Our website is not directed at children under 13, and Sweetlee does not knowingly solicit or collect personal information from anyone under 13 without verifiable parental consent. If we discover that a person under 13 has submitted information to Sweetlee without such consent, we will delete it from our records.

Links to Other Websites and Services:

Our website may contain links to third-party websites, content, or videos (embedded or direct) ("Linked Sites"). These links are provided for convenience only and do not imply Sweetlee’s endorsement. You access Linked Sites at your own risk, and doing so means you leave our website. Sweetlee does not control Linked Sites and is not responsible for their content, privacy policies, or tracking technologies. We recommend reviewing the applicable privacy policies to understand how they handle your personally identifiable information.

Security:

We implement physical, electronic, and procedural safeguards to protect the confidentiality and security of personally identifiable information transmitted via our website. To secure your information, our website uses Secure Sockets Layer (SSL), which encrypts your credit card number during transmission to our third-party processor. We do not store credit card information on our servers. Note that email is unencrypted and is not a secure method for transmitting credit card details.

Business Transitions:

As our business evolves, we may undergo transitions such as acquisitions, mergers, or asset sales. Customer information is typically among the transferred assets. If Sweetlee or substantially all its assets are acquired (an unlikely scenario), you acknowledge that such transfers may occur and your personal information may continue to be used per this Privacy Policy.

California Requirements; CCPA:

Under the California Consumer Privacy Act (CCPA), California residents may request the following information for the 12 months preceding their request:

  • Categories and specific pieces of personal information collected;

  • Sources of such information;

  • Business or commercial purposes for collection; and

  • Categories of third parties with whom the information was shared.

The CCPA grants you the right to know how we collect, use, and disclose your personal information, as well as the right to non-discrimination for exercising privacy rights. You may also request deletion of your personal information or opt out of future sales. To submit such requests, contact us at service@sweetleejewelry.com. We will respond per applicable law. Authorized agents submitting requests on behalf of California residents should email service@sweetleejewelry.com and identify themselves as such.

Additional Notice for EU/EEA Residents:

The General Data Protection Regulation ("GDPR") governs personal data processing in the EU. We are fully committed to GDPR compliance. Below is further GDPR-related information.

What Rights Do I Have Under GDPR?

You have several rights regarding your personal information, including:

  • Right to object: You may object to certain processing, including direct marketing.

  • Right to be informed: You are entitled to clear, transparent information about how we use your data (as provided in this policy).

  • Right of access: You may request access to your information and details about its collection and use (a small fee may apply).

  • Right to rectification: You may request corrections if your data is inaccurate or incomplete.

  • Right to erasure: Also known as the "right to be forgotten," this allows you to request permanent deletion of your data (subject to exceptions).

  • Right to restrict processing: You may block further use of your data, though we may retain it without further processing.

  • Right to data portability: You may obtain and reuse your data across services for personal purposes.

  • Right to lodge a complaint: You may complain to your national data protection authority about our handling of your data.

  • Right to withdraw consent: You may withdraw consent at any time (without affecting the lawfulness of prior processing).

To exercise these rights, contact us at service@sweetleejewelry.com. We will respond within one month.

On What Basis Do You Process My Personal Information?

Sweetlee processes personal information based on legitimate interests (for itself and its customers). Upon request, we can share our Legitimate Interests Assessment (LIA).

We also process information with your consent when you provide it to receive our products/services.

Is Providing My Personal Data a Legal Requirement?

No.

Is It a Contractual Requirement?

To provide our products/services, we may need certain personal data (e.g., name, contact details, billing information). Without it, we cannot deliver our offerings.

Do You Engage in Automated Decision-Making or Profiling?

No.

Is My Data Transferred Internationally?

If necessary, we may transfer your data outside your country with adequate safeguards. Data may also be shared with our international offices under similar protections.

Your Consent:

When visiting our website, you must check a box confirming you have read this policy and consent to our collection and use of your personal information as described. You may review this notice at any time here: https://sweetleejewelry.com/pages/privacy-policy. To revoke consent, email service@sweetleejewelry.com. Doing so may result in:

  • Inability to make purchases on our website;

  • No updates on company promotions or product news;

  • Suboptimal website user experience; and

  • Generally diminished customer experience.

Your Information, Your Choices:

To update your information-sharing preferences, contact us at service@sweetleejewelry.com.

Lawful Basis for Collecting Your Information:

We lawfully collect and use your personal information based on your consent and/or our need to:

  • Process your orders or requests; or

  • Serve our legitimate interests in direct marketing.

Data Retention:

We retain your personal information only as long as necessary to process orders, provide requested updates, or deliver optimal customer experiences. We may also retain data to uphold legal obligations or defend our legitimate interests (e.g., handling claims or inquiries).

Your Rights:

You have the right to:

  • Know what personal information we collect and use (as outlined in this policy);

  • Confirm we are processing your data and access it;

  • Rectify inaccurate or incomplete data;

  • Request erasure ("right to be forgotten");

  • Restrict further processing (we may retain but not use your data);

  • Port your data for personal reuse across services; and

  • Object to processing based on legitimate interests or direct marketing.

Policy Changes:

This policy supersedes all prior disclosures about our information practices. We reserve the right to modify it and apply changes to previously collected information, effective upon posting. We encourage regular review of this page to stay informed.